Where is Tulum Located? A Traveler’s Guide to Tulum
Tulum is one of Mexico’s most sought-after destinations, known for its stunning beaches, Mayan ruins, and eco-chic vibe. But if you’ve ever wondered, “Where exactly is Tulum?” you’re not alone! Let’s dive into its location, how to get there, and why it’s such a magical spot.
Just so you know, I live in Mexico, and Tulum has been my weekend getaway for ages. I know the area like the back of my hand, and in this Mexico Travel Guide, I want to help you plan your own trip. But let’s start from Tulum.
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Where Is Tulum Located?
Tulum is a coastal town in the state of Quintana Roo, Mexico, nestled on the Yucatán Peninsula. It’s part of the famous Riviera Maya, a stretch of Caribbean coastline known for its white sandy beaches, turquoise waters, and lush jungles.
Here’s how Tulum is situated in relation to major landmarks:
- 130 km (80 miles) south of Cancun.
- 65 km (40 miles) south of Playa del Carmen.
- It hugs the coastline of the Caribbean Sea, offering a mix of tranquil beaches and rich cultural history.
Tulum is divided into three main areas:
- The Tulum Archaeological Zone – The site of the iconic Mayan ruins perched on a cliff over the Caribbean Sea. This area is also enclosed in a protected park.
- Tulum Beach (Zona Hotelera) – The strip of beachfront is lined with boutique hotels, restaurants, and shops. This area is adjacent to the Archaeological zone.
- Tulum Pueblo (Town) – A small, bustling town center about 5 km from the beach, filled with local eateries and affordable accommodations.
How to Get to Tulum
The nearest airport used to be Cancun International Airport (CUN), located approximately 1.5–2 hours north of Tulum by car. Cancun is a major hub with frequent international flights, making it the most convenient entry point.
Now, they have recently built Tulum International Airport, which is not exactly in Tulum but in Felipe Carrillo Puerto, which is only 40 minutes drive from Tulum. Great time saver.
1. Driving
Rent a car for flexibility and enjoy the well-maintained Federal Highway 307 that connects Cancun to Tulum. I always recommend renting a car in Mexico because it gives you the freedom to move around. Driving in Mexico can feel intimidating if you have never done it, but if you follow my tips, you will be fine.
You can either fly in to Tulum Airport and then arrange your car rental to pick up your car from there or drive from other destinations such as Merida, Cancun or Playa del Carmen. Car rentals are available in each of these destinations.
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2. Public Transport
Hop on an ADO bus, which offers air-conditioned rides from Cancun or Playa del Carmen to Tulum. Alternatively, shared colectivos (local minibuses) are a budget-friendly option.
3. Private Transfers or Taxis
For a more comfortable ride, book a private shuttle from Tulum airport. I recommend prebooking a shuttle service vs getting a Taxi which are known for overcharging.
I usually use and recommend Cancun Airport Transportation Service as they are very efficient and professional and always on time. Their drivers speak English and will take you straight to your hotel door without waiting for other passengers.
What Makes Tulum Unique?
Tulum isn’t just about its location—it’s about the experience it offers. Here’s why people fall in love with Tulum:
1. Bohemian Vibe
This is likely the biggest draw for tourists to Tulum: its Zona Hotelera, celebrated for its eco-conscious luxury and relaxed atmosphere. Picture boutique hotels, yoga retreats, and organic cafes, all infused with a bohemian charm.
But how did Tulum transform into the hotspot it is today?
I remember Tulum 30 years ago—just a long, pristine stretch of white sand lined with palm trees, a few modest hotels, and beach shacks. It was simple, untouched, and magical. This secluded paradise became a haven for artists and yogis, who discovered its charm and made it their secret retreat.
Over time, they built their own spaces, drawing in more like-minded individuals, as well as adventure seekers and party enthusiasts. Some might say a little too adventurous.
As Tulum gained attention, investors recognized its potential. More hotels and vacation rentals sprang up, attracting not only tourists but also foreigners who relocated, opening businesses and contributing to its rapid growth.
While the development managed to preserve much of Tulum’s natural aesthetic, the surge in popularity also brought challenges. Increased tourism led to rising concerns over crime, including drug and cartel-related activity.
Tulum today is not the same as the tranquil spot I remember, and it likely never will be. Yet, it remains one of Mexico’s most iconic destinations, renowned for its luxurious hotels, high-end restaurants, and bohemian vibes. It’s absolutely worth visiting—but be mindful of safety and follow my tips to ensure a secure and enjoyable trip.
2. Ancient History
The Tulum Mayan Ruins, perched on a cliff overlooking the Caribbean Sea, are a must-visit for history and nature enthusiasts. Located 3 km from Tulum town, they are accessible by car, bike, or public transport. You can enter both from the main road (carretera federal) or from the beach.
The entrance fee is approximately $4–$5 USD (80 MXN), with optional guided tours costing $30–$50 USD. Highlights include El Castillo, the Temple of the Frescoes, and a beach below the cliffs.
Open daily from 8 AM to 5 PM, it’s best to visit early or late to avoid crowds. Nearby cenotes and Tulum Beach make it a perfect blend of culture and relaxation.
3. Natural Wonders
Beaches
Tulum’s beaches are some of the most beautiful in the world, featuring powdery white sand and crystal-clear waters.
Cenotes
Tulum is home to some of the most breathtaking cenotes in Mexico, offering crystal-clear waters perfect for swimming, snorkeling, and diving.
These natural sinkholes, formed over centuries, are a highlight for visitors seeking adventure and relaxation. Popular cenotes near Tulum include Gran Cenote, known for its vibrant underwater life, and Cenote Calavera, famous for its striking “Skull” appearance.
Guided cenote tours provide expert insights and include stops at multiple cenotes, ensuring a hassle-free experience. Some tours even combine cenote visits with activities like zip-lining or exploring Mayan ruins, making them an unforgettable way to experience Tulum’s natural wonders.
Sian Ka’an Biosphere Reserve
A UNESCO World Heritage Site offering pristine ecosystems, wildlife, and kayaking adventures. Read more about Sian Ka´an Biosphere and how to visit in my detailed guide.
4. Thriving Food Scene
From local taco joints to upscale beachfront dining, Tulum offers something for every foodie. Don’t miss trying traditional Yucatán dishes like cochinita pibil or freshly caught seafood.
Find the best restaurants in Tulum in my detailed guide.
When to Visit Tulum
- High Season (December to April): Perfect weather with sunny skies and mild temperatures. However, this is also the busiest and most expensive time.
- Low Season (May to November): Expect fewer crowds and better deals, but be prepared for humid weather and occasional rain.
- Best Months to Visit: April, May, and October strike a balance between good weather and smaller crowds.
Read about the best time to visit Tulum or click on each month if you have a specific one in mind.
Why Visit Tulum?
Tulum is more than a destination—it’s a vibe. It seamlessly blends ancient history, breathtaking nature, and modern comforts. Whether you’re a solo traveler looking for peace, a couple seeking romance, or an adventurer eager to explore, Tulum has something for you.
Plan Your Tulum Adventure
Now that you know where Tulum is and what makes it special, it’s time to plan your trip! Whether you’re coming for the ruins, the beaches, or the cenotes, Tulum promises an unforgettable experience.
Want more tips for planning your trip? Check out all our Tulum Travel Blogs for insider recommendations and itineraries!
